A bit more good news for my friend, Brad, and me this past month. Our copies of the Applied Arts annual student awards winners came out and arrived at our homes. The magazine can't be found on newsstands in the U.S. (at least as far as I can find), but it was an honor to be included as one of the winners.
My campaign that was selected was a student campaign for Sudafed that I completed while in school. It is probably one of my favorite campaigns for a variety of reasons. Pharmaceuticals are notoriously difficult, but I wanted to have one in my book. I didn't want to choose a client that would commonly be found in other student books. I've seen some great campaigns for Advil and Dramamine done by fellow students, but I hadn't yet seen a student Sudafed campaign, which was good because I didn't have anything to unconsciously measure it up against.
The campaign can be seen here on the Applied Arts website or on my portfolio website.
Tuesday, November 3, 2009
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